the book
The Coach's Casebook
Mastering the Twelve Traits That Trap Us
INTERNATIONAL BOOK AWARD WINNER
The Coach’s Casebook takes you inside twelve real coaching challenges, revealing the thinking, emotion, and technique behind transformational work. A practical, behind-the-scenes guide to helping clients escape the behavioural traps holding them back.
Learn from real cases
Explore coaching conversations and real-life challenges
Practical Coaching Tools
Over 50 proven coaching techniques to add to your toolbox
Create real impact
Develop your coaching practice and help your clients
the book
The casebook every coach uses
Our greatest strengths often become our deepest traps.
- People-pleasing turns into resentment.
- Perfectionism becomes paralysis.
- Impostor syndrome fuels overwork.
- Performance anxiety and procrastination quietly erode potential.
In each chapter, you follow a skilled coach working live with a client struggling with one of twelve common behavioural patterns every coach will recognise. You see not just what the coach says — but what they’re thinking, feeling, and questioning internally.
This is not theory-heavy abstraction. It is real coaching work, unpacked. The psychological roots of behaviour are explored, practical interventions are tested, and the messy, human side of change is laid bare.
Alongside the cases, you’ll hear insights from high performers — from sport, business, and exploration — who have faced and overcome similar traits in their own lives.
Above all, this is a practical guide: techniques you can apply immediately to help clients shift patterns that may have shaped them for years.
Real-life coaching conversations
Recognise and help with the most common traits
Tools and techniques you can apply immediately
Insight into the practice of coaching supervision
Powerful questions to prompt continuous reflection
Create even more impact as a coach
Who is this for?
This book is for practising coaches who want to deepen their craft — not just add more tools.
It’s also for aspiring coaches who want an honest, behind-the-scenes look at what real coaching conversations feel like — including the doubt, the judgement calls, and the internal dialogue that never makes it into textbooks.
If you want to understand the traps — and help clients escape them — this casebook is your companion.
It’s for you if:
- You sometimes wonder what’s really going on beneath a client’s presenting issue.
- You want to sharpen your psychological insight, not just your questioning technique.
- You recognise traits like perfectionism, impostor syndrome, and people pleasing in your work.
- You value reflection as much as intervention.
New Coaches
Build confidence and a strong foundation
Developing Coaches
Sharpen your skills and broaden your toolkit
Experienced Coaches
Refresh your thinking and see new possibilities
Coaching Leaders
Lead, mentor and help grow the profession
reviews
What Readers Are Saying
I absolutely love this book and can't recommend it highly enough if you are a coach or interested in coaching. It's different to all other coaching books I have read. A BRILLIANT books which I keep referring back to.
Amy E
Coach
Reading this book is like being a coach, a client, a supervisor, a student of coaching, and in relationship with all of those people all at once! It also achieves that remarkable thing, and rare, of being both friendly and rigorous, gentle and challenging, calm and pacey. Its ingenious structure provides an instantly digestible feast of learning. It is a triumph!
Nancy Kline Coach and Author
Not only is this a fantastic read but it is a rich volume of case studies, personal stories, research, supervision, great coaching tools and some wonderful ideas of how to approach the most common issues that arise in coaching (both for the client and the coach!). I could not put it down. It is written so well.
Lucelastic
Amazon Customer
Get Your Copy
Available in paperback, hardback, Kindle and audiobook
Bulk orders for teams and organisations available.
